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Book A Free Seller Strategy Session

Ready To Talk To a REALTOR® About Your Options?

Here's Why You Might Want Sit Down and Strategize With James Endo

James focuses his sales efforts on YOUR needs and YOUR wants. His primary objective is to bring you the results you want in the time frame you want it. He's a "get in there and get it done" kinda guy. It won't cost you anything to discuss your desire to sell your home with him.

Here's What Happens When James Visits Your Home For A Listing AppointmentReal Estate Agent Listening Intently To Seller's Needs

When you're thinking about inviting a REALTOR® into your home, you want to know what to expect. More than anything, you want to know that you're not going to be barraged by a "hard sell" in your own home. No one wants that! Here's what you can expect when you have James Endo come to your home to strategize about selling your home.

You'll Show The Home To James

The first thing to happen is that you give James a tour of your home. It's usually fun to show off your home and point out all the features and lifestyle benefits. It's likely that James will also have input about your home, neighborhood and the market in general. This tour is a little like showing a friend your home—except the friend is also a real estate expert.

Then, You (And Other Principles) Sit Down With James and Talk About Your Needs and Wants

This is not a casual conversation that happens quickly. No! This is in depth. James really wants to dig deep and discover everything you want to accomplish with the sale of your property. One thing you can count on, he will give you realistic feedback—not just tell you what you want to hear so he can get the listing. You won't get phony pricing promises that will put your home into the overpriced category. It's common for agents to tell you a high price to get the listing, then drop the price when they aren't able to deliver on their unrealistic price "promise".

James Provides All The Details Of A Marketing Plan For Your Home

You'll get a complete presentation (not too long, don't worry!) about how James will sell your home. There are a number of items that he will cover with you.

  • James will provide a detailed Comparative Market Analysis (CMA) that is the basis for the estimated home value of your home.
  • You'll hear about the 18-Point Promises he makes to sellers that describe what he will do for you.
  • You'll see a detailed marketing plan and his entire marketing system that potentially exposes your home to thousands of prospective buyers.
  • James will talk a bit about his 30+ years of experience.
  • He'll also give you a little information on why Keller Williams is such a great brokerage for sellers.

You CAN own your own Silicon Valley homeOnce James Knows What You Want, And Has Explained What He Can Do For You, He's Going To Ask To Be Your Listing Agent

After all, you want a REALTOR® who's not afraid to ask for the sale. It won't be high pressure. You can expect a sincere request to be your trusted sales agent. The decision is up to you. 

If You Choose, You Sign A Listing Agreement

James will bring along a Listing Agreement to the appointment. Obviously, he will hope to leave with your signature. There's no obligation, but our hope is that you'll see the value that James brings to the sale of your home.

If You Sign A Listing Agreement, James Gets Right To Work

Every Situation Is Different, But In General, This Is What Happens Next

When you sign a listing agreement with James, he doesn't waste any time. The next thing that happens is strategizing on your sales time line. He's going to want to honor your wishes and make sure that the whole sales process works for you. Here's some things that typically happen once you've signed the listing agreement:

  • James delves deeply into information about the property. This is because, when he lists your home on the MLS, he wants to provide every possible bit of information a seller might want to know. He wants to attract the best target market for your property.
  • You'll discuss options that might increase the perceived value (and listing price) of the home. James has a long list of trusted providers who know how to make your home more valuable and increase the Return On Investment (ROI). If you are ready and willing to invest in your property, you will strategize on getting the work done.
  • Between you, you will make decisions on the wisdom, value and timing of things such as having inspections done, having professional photography done, to stage or not to stage.
  • If your home is ready to sell and you're wanting fast action, you negotiate scheduling all the appointments ASAP, and getting the listing done within the first few days.

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